Category

Branding
Job Search Lessons From Ten Years & 2,000 Radio Episodes
Ten years and 2,000 episodes later, I’ve taught many job search lessons and offered career advice through the show. I thought it would be a great time to summarize several important takeaways.
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Is Your Company Trying To Hide You From View?
What happens when the need to promote yourself, your knowledge, and your career runs up against corporate policy about how you use social media
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Seven Steps To Branding Yourself As An Expert
I believe that you can make an investment in your career by creating real estate in people’s minds and being seen as a subject matter expert.
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What Personal Branding on LinkedIn Does
Someone commented on LinkedIn about how job search "gurus" were giving useless advice about personal branding that didn't work in this economy.
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Career branding as a strategy can help you stand out from others and position yourself for professional success.
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We all know the best place to build your brand online, but what's the second-best place? It takes less time than the other one AND it's easy and fun.
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People are reluctant to think of themselves as a brand and market themselves that way. It's a mistake. #shorts
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The Farmer's Market and Branding
Alex Freund, an interview coach, shared his thoughts about going to the farmer's market early for baked bread. I saw it as an opportunity to discuss branding.
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If no one knows what you do or how good you are, how will you stand a chance?
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Being invisible to others is a surefire way to have a rougher job search.
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