People hate the idea of having a personal brand, But whether you like it or not, you have one.Continue Reading

If you're a professional trying to be the best person for the role, you've entered a race to the bottom.Continue Reading

Most people completely fail at self-marketing because they mistake it for arrogant bragging instead of demonstrating value.Continue Reading

An article in Brainz magazine reminded me of an old song that carries relevance for many of you.Continue Reading

In this interview, I speak with Katie Leimkuehler (pronounced LIME-cooler) about her thoughts about these areas . . . and you'll see the advice is no only for digital pros.Continue Reading

Developing a robust value statement requires time and careful attention, regardless of whether you are pursuing traditional employment or entrepreneurial endeavors.Continue Reading

If you are an information worker or laptop professional aggressively hunting for a role in today’s oversupplied market, your biggest enemy isn’t the economyContinue Reading

Being invisible to others is a surefire way to have a rougher job search.Continue Reading

Complementing the Resume with Visual Proof By Jeff Altman, The Big Game Hunter For decades, job search relied on a universally accepted currency: the text-based resume. People listed their past responsibilities using action verbs, bullet points, and high-level summaries of their responsibilities. Recruiters skimmed these documents for keywords, and applicant tracking systems (ATS) parsed the...Continue Reading

When thousands of people share your exact functional title and educational pedigree, the market treats you as an interchangeable cog.Continue Reading