People are reluctant to think of themselves as a brand and market themselves that way. It's a mistake. #shortsContinue Reading

People don't like to think of themselves like a hamburger, detergent or any other product . . . but in many respects, you are a brand just like any other.Continue Reading

An article in Brainz magazine reminded me of an old song that carries relevance for many of you.Continue Reading

In this interview, I speak with Katie Leimkuehler (pronounced LIME-cooler) about her thoughts about these areas . . . and you'll see the advice is no only for digital pros.Continue Reading

In this video, Jeff Altman, The Big Game Hunter discusses career branding lessons that you can find in your local supermarket.Continue Reading

Jeff Altman, The Big Game Hunter talks about Job search branding for blue-collar workers.Continue Reading

People are influenced by brands and brand messaging in their purchases.Continue Reading

Let's pull it all together.Continue Reading

People often ask themselves, "Why am I here?" I'm going to take you on a journey to help recognize it.Continue Reading

Let's look at what gets you excited.Continue Reading