Maximizing Your Job Search: Strategies Beyond Job Boards

By Jeff Altman, The Big Game Hunter

Relying solely on popular job boards like LinkedIn and Indeed may not yield the results you want. Many people find themselves applying to numerous positions without receiving any responses. This article explores effective strategies to enhance your job search beyond traditional job postings.

Understanding the Challenges of Job Applications

Many people face numerous challenges when applying for jobs through online platforms. These challenges can lead to frustration and a feeling of hopelessness. Understanding these obstacles is the first step in overcoming them.

• High Competition: When applying for jobs on platforms like LinkedIn and Indeed, you are competing against hundreds, if not thousands, of other people. This high level of competition can significantly reduce your chances of getting noticed.
• Outdated Job Postings: Often, job postings remain active even after the position has been filled. This can lead to wasted time and effort applying for jobs that are no longer available.
• Application Tracking Issues: If a job is reposted after you initially applied, your application may not be associated with the new posting, making it seem like you never applied.

To increase your chances of landing a job, consider the following steps that go beyond simply applying through job boards.

Step 1: Find a Job Posting

Start by identifying a job posting on LinkedIn or Indeed that interests you. Make sure your resume and cover letter are tailored to the specific position for which you are applying. This customization is crucial in standing out among other applicants.

Step 2: Visit the Company Website

Once you find a job posting you like, navigate to the company’s official website. This is a vital step as many companies prefer candidates who apply directly through their own systems.

Step 3: Locate the Careers Page

On the company’s website, look for the careers section. This page often contains the most accurate and up-to-date job postings. If the job you found on LinkedIn or Indeed is listed there, apply through the company’s application system.

Step 4: Apply Directly Through the Company Website

Submitting your application directly on the company’s website ensures that it goes into their database, increasing the likelihood of it being reviewed by the hiring manager. This direct approach bypasses the potential pitfalls of third-party job boards.

What If the Job Posting Is Not Found on the Company Website?

Sometimes, you may not find the job posting on the company’s careers page. This could indicate that the company is no longer hiring for that position or that the posting is outdated. In such cases, consider the following options:

• Contact the Company: If the company is small and lacks a comprehensive careers page, don’t hesitate to call them. Ask about the job posting and whether it is still available.
• Share Your Interest: If you reach the owner or manager, express your interest in the position. This personal touch can help you stand out.

The Importance of Follow-Up

Follow-up is a crucial aspect of the job application process. After applying directly through the company’s website, consider reaching out to the hiring manager or the HR department to confirm receipt of your application. This shows your enthusiasm and can help keep your application top of mind.

Real-Life Examples of Effective Job Searching

Here are a couple of real-life scenarios that illustrate the effectiveness of applying directly through company websites:

• Example 1: A person found a posting on Indeed but decided to apply directly through the company’s website. The hiring team confirmed they had not seen the application submitted through Indeed, but they received the direct application and called the candidate for an interview.
• Example 2: Another applicant called a small business after finding a listing on Indeed. The owner was unaware of the posting and appreciated their initiative. This led to a conversation about potential job opportunities.

Why Avoid Relying Solely on Job Boards?

There are several compelling reasons to limit your reliance on job boards:

• Limited Visibility: Many job postings receive hundreds of applications, making it challenging for your resume to stand out.
• Scams and Fake Listings: Job boards can sometimes host fraudulent postings, leading to wasted time and effort.
• Less Personal Connection: Applying through job boards can feel impersonal, as you are just another applicant in a vast pool.

Alternative Job Search Strategies

To bolster your job search, consider these alternative strategies:

• Networking: Reach out to your professional network. Many job openings are filled through referrals and personal connections.
• Informational Interviews: Conduct informational interviews with industry professionals to gain insights and potentially uncover job opportunities.
• Recruitment Agencies: Consider working with recruitment agencies that can help match you with companies looking for your skill set.

In summary, while job boards can be a useful tool in your job search arsenal, they should not be your sole resource. By taking proactive steps to apply directly through company websites and utilizing alternative strategies like networking, you can significantly enhance your chances of landing your desired position. Remember, persistence and adaptability are key in the job search process.

Ⓒ The Big Game Hunter, Inc., Asheville, NC 2024 

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