By Jeff Altman, The Big Game Hunter
If you’re like most people, you’ve never written a press release to call attention to a success you’ve had.
And rightly so.
But some of you should be sending out press releases or encouraging your company to promote things that you and your group are doing because they are significant.
And most of you can be doing the next best thing to a press release:
An old friend of mine would mail a note to all of her friends to bring them uptodate on the things that were going on in her life, her professional successes, accomplishments, and, occasionally, the frustrations. It allowed her to stay in contact with a lot of people who would offer her advice, suggestions, and jobs.
Today, with email, it is much easier than before.
Every six months, send an email to all of your friends, acquaintances, and former colleagues to bring them uptodate. Skip the complaints about your boss. Former colleagues may be in contact with them and you don’t want to generate problems.
It’s easy to add people to Outlook and other products like it; you can also use any service that hosts a Rolodex online and allows others to connect with you, too.
Any way you look at it since only 22% of positions are filled by recruiters and fewer than 6% via job boards, your contacts and their ability to think of you will go a long way to helping jobs land in your lap.
© The Big Game Hunter, Inc. Asheville, NC 2008, 2016, 2020
ABOUT JEFF ALTMAN, THE BIG GAME HUNTER
Jeff Altman, The Big Game Hunter is a coach who worked as a recruiter for what seems like one hundred years. His work involves career coaching, as well as executive job search coaching, job coaching, and interview coaching. He is the host of “No BS Job Search Advice Radio,” the #1 podcast in iTunes for job search with more than 2000 episodes.
Are you interested in 1:1 coaching, interview coaching, advice about networking more effectively, how to negotiate your offer or leadership coaching? Schedule a discovery call at my website, www.TheBigGameHunter.us
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