Jeff Altman, The Big Game Hunter puts attention to the importance of this function on LinkedIn and help to use it best for your advantage.

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You'll know that some of the most important real estate on your LinkedIn profile is the skills and endorsement section. This is a place where, on your profile, people can choose areas of the expertise that you have and with the simple click of a mouse endorse you for those skills. His work becomes problematic. Where they pick things that are irrelevant to what you do.

For example, in my case, I see things like SDLC, I've got 99 endorsements for it of all ridiculous things. What I've chosen to do, before I noticed I was up to 99, and I know people just to be helpful to me but what do I really know about SDLC,

1. Ask for endorsements,
2. Tell people what you want to be endorsed for.
3. I respected it up to 50 as quickly as I did, but if you have items that you see are relevant to what you do, get rid of them.

Tell people what you want to be endorsed for in your profile. You can do something as simple as saying, "I want to be endorsed for such and such. If you want to endorsed by for something, these are the items of what you endorsed before."That directs them into choices.

If you have something that's become a runaway freight train like SDLC has become a mine, do 1 of 2 things

1. If there are relatively few numbers, get rid of it
2. If you want is people like me was 50 different items because that is the maximum that LinkedIn allows, Move it to a relatively low position.It will deflect attention but still show that you are still getting endorsements for it

​Jeff Altman, The Big Game Hunter is an executive job search and business life coach who worked as a recruiter for what seems like one hundred years.

If you are an executive who is interested in 1 on 1 coaching, email me at JeffAltman(at)​.

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