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I can’t believe I’ve never done this topic before. In this short video I walk through the different things that you should do prior to interview to properly research the company and the hiring manager.

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Let's talk today about a different way to do research then where you been, probably doing ... Or different places, I should say.

Most of you, when you are doing your homework, you may go to a company's website, look around a little bit, it is kind of chaotic background checking, you've read some stuff on the site, you scan some things, you think you are done. Some of you may go the extra step of going on LinkedIn, seeing if you can find the profile of the person you are going to be meeting with. That can be difficult if your network is small. For me, it is pretty easy at this point because I have so many connections. My suggestion would be that if you do a Google search, site:// and in quotation marks, put the person's name that may give you a shot if your network is small.

There are a few other places to do some research:
1. YouTube 

The firm you may be interview with might have some videos on YouTube. That may be even easier than searching the website.

2. Facebook. The company page on Facebook may be helpful to you.

3. The twitter feed for the person you would be meeting with may be extremely helpful to get an idea of what the thinking is like, the way they present themselves, you may see a photo of them there is all the more casual than what you see on LinkedIn… All this will give you more's rounded sense of them and their personality than you might underling to engage.

All in all, your job is to do some homework before the interview. So when they say, "So, what do you know about us," and not just simply sitting there going, "I don't know. Uh, I read some stuff. You are a good company." You don't want to come across in that way.

You want to come across as knowledgeable, competent, and present yourself with confidence because, to a real degree, what they are trying to do is get under your vernier, underneath the surface of you to see if there is something more there than the way you are packaging yourself.

One of the ways of deflecting that is to let them know that you are thorough. It is 1 of the most important things that a firm can learn about you is your thoroughness in preparation.

Again, research doesn't have to be hard, difficult, complicated, or take a long time. You can watch 3 videos on YouTube that a firm prepares, find the twitter feed for the person that you're interviewing with, read their company page on Facebook, go to the website, do a Google search… You can do a lot of things in 30 minutes and gotten far further along than you might have previously.


Jeff Altman, The Big Game Hunter
Jeff Altman, The Big Game Hunter

Jeff Altman, The Big Game Hunter is a career and leadership coach who worked as a recruiter for more than 40 years. He is the host of “No BS Job Search Advice Radio,” the #1 podcast in iTunes for job search with more than 1400 episodes and his newest show, “No BS Coaching Advice.” He is a member of The Forbes Coaches Council. “No BS JobSearch Advice Radio” was recently named a Top 10 podcast for job search. was also recently named a Top 10 YouTube channel for job search.

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