We live in an age where there are 87000 different ways you can get your coffee at a typical Starbucks. How many different kinds of pizza are there?

Read Full Transcript

We live in a time where we can get anything customized to our taste. Want a Starbucks coffee? You can get it in hundreds of different combinations? Order a pizza? Lots of different combinations, right? And not only that, there are lots of different choices of coffee, lots of different choices of styles of pizza. Food prep. Gluten free, with gluten, dairy, vegetarian, vegan, all sorts of different things. We can have a customized experience presented to us, right?
And you take people into your organization and put them on a conveyor belt so they turn into a salami at the end. What you're doing is taking them through a process, a process that is completely impersonal that doesn't have any feeling to it. All it does is you're processing people.
And if you don't believe me, one day, send in a relative and have them go through the experience and have them tell you what it's like to be a candidate going through your organization. You will find that in this day of personalization, your hiring process is a little different than making. I'll go back to salami. That all you're doing is chopping up pre-chewing and sticking it into that wrapper and sending it out the door.
Is it any wonder that when you're making offers to people, there's not a lot of enthusiasm? Because what's the difference between you and the other industrial manufacturers because that's really what you've become-- an industrial HR organization.
We expect personalization and customization in every area of our life, and you give us industrial work, we don't want that. Take your process and see where you can bring humanity into it, again. Don't think about and adjust data and how they have to fill out forms for compliance. Think in terms of what you can do to help them have an experience where they want to join.
For you in HR, for you as a hiring manager, if that takes an extra three minutes of your day, where you actually pause for a second and say something that's human to them, and friendly to them, instead of seeming rushed and haggard and you know . . . I think the best way to put it is exhausted.
It makes sense and it will serve you for just a couple of minutes to connect with others, person to person, and give them that customized experience because, even if you don't hire them, they're going to go out into the world and go, "man, I really wish I could work for (fill in the blank). They were fabulous. That manager I met with really seemed to care. And I want to do better next time."
They tell their friends and their friends want to be interested. "I want to join you." That's really what you want. You want to create a demand to join the organization.
This industrial process that you're sharing with people isn't cutting it.

 

ABOUT JEFF ALTMAN, THE BIG GAME HUNTER

Jeff Altman, The Big Game Hunter
Jeff Altman, The Big Game Hunter

Jeff Altman, The Big Game Hunter is a career and leadership coach who worked as a recruiter for more than 40 years. He is the host of “No BS Job Search Advice Radio,” the #1 podcast in iTunes for job search with more than 1400 episodes and his newest show, “No BS Coaching Advice.” He is a member of The Forbes Coaches Council. “No BS JobSearch Advice Radio” was recently named a Top 10 podcast for job search. JobSearchTV.com was also recently named a Top 10 YouTube channel for job search.

Are you interested in 1:1 coaching, interview coaching, advice about networking more effectively, how to negotiate your offer or leadership coaching? Schedule a free Discovery call.

If you have questions for me, call me through the Magnifi app for iOS (video) or PrestoExperts.com (phone)

JobSearchCoachingHQ.com offers great advice for job hunters—videos, my books and guides to job hunting, podcasts, articles, PLUS a community for you to ask questions of PLUS the ability to ask me questions where I function as your ally with no conflict of interest answering your questions. 

No BS Hiring Advice
No BS Hiring Advice

Connect with me on LinkedInLike me on Facebook.

Join and attend my classes on Skillshare. Become a premium member and get 2 months free.

Join Career Angles on Facebook and receive support, ideas and advice in your current career and job.

Jeff Altman, The Big Game Hunter
Jeff Altman, The Big Game Hunter

You can order a copy of “Diagnosing Your Job Search Problems” for Kindle on Amazon and receive free Kindle versions of “No BS Resume Advice” and “Interview Preparation.” If you are starting your search, order, “Get Ready for the Job Jungle.” 

If you want to know how to win more interviews, order “Winning Interviews.” You’ll learn how to win phone interviews, in-person interviews, the best question to ask on any interview and more.

Would you like to talk through a salary negotiation or potential negotiation you’re involved with? Order and schedule time with me.

Do you have questions or would like advice about networking or any aspect of your search. Order and schedule time with me.

Would you like me to critique your resume. Order a critique from me

Jeff’s Kindle book, “You Can Fix Stupid: No BS Hiring Advice,” is available on Amazon.

About the author

Leave a Reply

%d bloggers like this: