Jeff Altman,The Big Game Hunter discusses using video at the time a job hunter applies to your firm.

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I want to talk with you today about video interviewing and suggest an idea to you that I think might be worth exploring in your budget.
Now. It comes from an interview. I did with someone named Chip Luman, who's a founder of a company called HireVue. I want to be clear, I'm not a paid spokesperson. I'm not compensated in any way for this video and you can check out any number of competing products to theirs.
But, the idea that I liked about the approach his firm was taking starts off with, number one, what's called asymmetrical interviews. That is, you have a candidate that you're interested in or wants to apply to your job . . . That's the better scenario. . . . They want to apply to your job. You provide them with a video link with a series of questions to answer that they can handle at the time of application.
Why is this so worthwhile? Because it cuts through a lot of the noise. A lot of people won't do it because they suddenly realize they're not qualified. Number two is it standardizes the base interview so, this way, your firm can't be accused of bias unless they're bigoted questions, of course, but because the interviews are standardized, there becomes a way that everyone's ask the same question.
Different people in your organization can watch the results and get a better feel for the person and their knowledge plus, from the job hunter perspective, they can do it at their convenience using a smartphone like this one. So, what it allows you to do is get what you need in the way of information faster and earlier than most because you don't have to go through the back and forth of the scheduling of the initial phone interview because you're getting basic information right away that allows you to discern whether or not people are a fit.
Now, again, if someone in your organization is going to look at all the resumes of a person with one ethnic background and rule them out, you obviously have a problem. But if you set up a system that allows you to have different people reviewing all the videos that you'll receive, the videos going to have 30 seconds answers. Like, there's another service that I'm trying out now called CandidateBroker. Person sees the job description. They apply. You can set up a period of time where they can wind up answering questions at the time of application that I can watch and get a feel for whether or not the person is qualified.
Nice systems. Saves time. Yes, there's going to be some expense for each of them but ,at the end of the day. You'll have some cost savings and, I know in the case of hirevue, they have an analytics system that will analyze the video responses based upon the backgrounds and the answers the people in your organization, give or successful hires have given, discern whether or not someone is worth talking to. A nice little feature.

So, explore some of the services that are out there. Doing video interviewing of employees at the time of application. I think you'll find its an interesting idea and will be a big money saver.


Jeff Altman, The Big Game Hunter is a career and leadership coach who worked as a recruiter for more than 40 years.

No BS Hiring Advice
No BS Hiring Advice

He is the host of “No BS Job Search Advice Radio,” the #1 podcast in iTunes for job search with more than 1200 episodes and his newest show, “No BS Coaching Advice” and is a member of The Forbes Coaches Council.

Are you interested in 1:1 coaching, interview coaching, advice about networking more effectively, how to negotiate your offer or leadership coaching? Connect with me on LinkedIn. Then message me to schedule an initial complimentary session.

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