Jeff Altman, The Big Game Hunter encourages you to go beyond the obvious answer to the more subtle and powerful one.

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The obvious answer isn't the right answer but you want to acknowledge it.
The obvious answer is, "I have a profile on LinkedIn and have used it in a way that allowed your firm to find me (or the recruiter who found me to refer me to you)." Part of this becomes building reputation and brand. But the best answer takes this part and goes a completely different route.
"But the other thing that I use it for (and this is where the best answer goes to) is use it as an intelligence resource. For example, on a project I did 2 years ago (or on a task I had assigned to be 2 years ago), where I didn't really know much about what I was being asked to do, I was able to use my network, not just simply for my 1st level connections, but to use an introduction from my 1st level connection to 3 people who let me do some research with them and pick their brain and the shortcut the amount of time that was spent on this project. From what could've been 2 weeks to 2 days. So, I use it as an information resource that helps me in my work day in and day out."
So, what I've done is acknowledge the obvious answer, but you also go into greater depth and talk about how you actually use it for intelligence.
By the way, if you're not using it this way, you really should be.


Jeff Altman, The Big Game Hunter is a career and leadership coach who worked as a recruiter for what more than 40 years. He is the host of “No BS Job Search Advice Radio,” the #1 podcast in iTunes for job search with more than 1100 episodes, “Job Search Radio,” “and his newest show, “No BS Coaching Advice” and is a member of The Forbes Coaches Council.

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